So much is made these days of Content Management Systems like WordPress, but as a platform it does not stand alone, and it does not exist as the only CMS option. There are also platforms like Joomla out there, that some may decide to make use of for the purposes of Online Reputation Management. WordPress proudly “powers 25% of the internet” which is the first claim made on some of their websites (and it’s actually true); sites like the New York Times, Rolling Stone, Best Buy, Sony, and Mashable all use WordPress for their CMS. But many famous carriers such as McDonalds, IKEA, Holiday Inn, and GE all use Joomla.
There are advantages and disadvantages of any choice of Content Management System. Joomla is a bit less “technical” than other systems of its kind, and will require less knowledge of coding and other computer based skills. Joomla’s other claims to fame are that it makes it easier to create a social network than other CMS systems, and also that it’s a little easier to create e-commerce websites using it. Like wordpress it has a Joomla.com version where there’s a “hosted” suite available where users can create their own blog or website for free, and a “self-hosted” joomla.org version where they may run the system themselves on their own domain.
Whatever CMS system you choose, they can be great tools for ORM. If you don’t want to host them yourself on your own domain just go to the “dot com” version and sign up. But it’s important to go over all the options first and decide which platform or the other (or both) is the right one for you to use.